Debby's Craft Mall
Debby's Craft Mall
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  • May 2017
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    Starting Up A Business Is As Easy As 123

    Starting an arts and crafts business requires patience, creativity and passion. Capital is not a big issue since being creative is a free resource that comes along easy and cheap. Creating something won’t cost so much of your money, but it will cost your time and patience. As an artsy individual, anything could be turned into a form of art and saleable as long as your imagination goes a long way. Even old things from your garage could be something beautiful if you have the passion for arts. With the presence of social media, promoting your art is easy and free. Facebook and Instagram are just one of the few websites you can promote your products at to reach people that could potentially buy your unique products. Knitting for example is not an expensive hobby. All you need are needles, strings and time and you are good to go! But if you are planning to build an actual business out of your crafting hobbies, it needs more than that.

    starting-business_f

    First step to building a career out of your passion is reading business articles. You need not to have a degree or become a business major but at least have the basic knowledge on how to have a long term handmade business and how to handle business the ins and outs of it. Second is knowing your market. Who are you planning to sell it to? Teenagers? Yuppies? Mommies? Knowing your target market is essential, so you would know where to put up your site on social media and what is the best approach to promote them. Next step is planning your promotional actions. Ask yourself, “What would be the best trick to attract and get people’s attention?” .Of course, promoting is very essential in having a business, considering the fact that nobody will buy what they don’t know. The next thing you should consider is to take advantage of social media. It is free and it is the easiest way to reach people of all ages. Once you’re done, go work on the quality of the products you’re selling. People don’t want to buy crappy merchandise and something that is not worth their money. Word of mouth marketing goes a long way, so make sure the quality your crafts is as worth talking about .Quality keeps customers come back for more, and it gives you such reputation for the long-term game.